Everyday, Desiree Gruber comes into the office and spends the day working alongside her puppy partners, Sam and Mookie. Gruber, who founded Full Picture in 1999, continues to expand the company as a public relations, marketing and management professional. For the past seven years, Full Picture has focused on PR, management, and production to develop top names in New York and Los Angeles, with their long list of clients including Victoria’s Secret, Miramax, Frederic Fekkai, and Playboy Beauty.
In addition to handling brand planning and publicity for major companies, Gruber also deals with several big celebrities. First and foremost is her husband, actor Kyle MacLachlan. She has also represented high-profile personalities like Arnold Schwarzenegger and Heidi Klum, whom she works with as producer of the hit TV hit-show Project Runway.
Animal Fair had the pleasure of sitting down with Full Picture’s main hounds. Sam and Mookie shared with us some tricks while Gruber told some exciting stories about her and her canine kids, who are at the office just as much as she is!
AF: What are the funniest things that ever happened with the dogs with clients here?
DG: One day, we were meeting with the people from Vitamin Water to try and get new business and Mookie came in and was hanging out in the room. I was talking about how fabulous the picture was going to be for the piece they needed, and Mookie started vomiting on the floor. Fortunately, we still got the client. We just got some napkins and cleaned it up.
AF: What are your favorite places to take your dogs in New York City? Do you take them to restaurants and shops?
DG: Mookie likes to go to Central Park and I let her run around a little bit. Park Avalon lets us sneak her in and sit on the outside terrace. She also likes to go to Dos Caminos in SoHo and Dascovano. I mean, really she goes everywhere.
AF: If you were going to call Sam and Mookie one of the Victoria’s Secret fashion models, which ones would they be?
DG: Sam would be like Heidi, because he’s very fun and charming, and he’ll chat with anybody. He goes up to people and is just like “Hey! What’s going on? How you doing? What’s up?” Mookie is much more reserved. She might talk to you, she might not. She’d be like a French model. Mookie’s very snobby. She’s very particular and only likes certain people.
For more information about Mookie and Sam visit: www.mookieandsam.com.